The Courthouse Athletic Clubs serve over 20,000 members in the mid-Willamette Valley of Oregon. They are a locally-owned, nationally recognized chain of full service health and fitness clubs. My duties with the Courthouse included digital and traditional marketing as well as IT integration and a number of business development related roles.
Fitfx.com was a full CMS (WordPress) build that included:
Much of this site was bleeding edge for the development era. The site was used extensively as both a utility and as a prospecting tool targeting current members and prospective consumers. It eliminated more than $8000 of monthly printing expense and served as the focal point of contact for the entire company. The Courthouse has since gone through a re-branding you can follow the link to view the archived version of the site design and execution.
